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What to Expect from a Technical SEO Audit
In Brief A technical SEO audit examines your website’s infrastructure to find problems stopping Google from ranking your pages properly
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What Is Technical SEO? A Guide for Business Owners
In Brief Technical SEO makes your website accessible to search engines so they can find, read, and rank your content
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AI Search Optimisation vs Generative Engine Optimisation: Same Thing?
In Brief GEO and AEO are different names for the same practice AI search optimisation is the umbrella term that
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Llms.txt Explained: What Is It and Do You Need It?
In Brief Llms.txt is a proposed web standard that gives AI systems like ChatGPT a curated guide to your website’s
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How Large Language Models Work
In Brief Large language models (LLMs) predict the next word in a sequence, trained on billions of words from across
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How AI Search Engines Find and Recommend Websites
In Brief AI search gives direct answers rather than lists of links, citing websites it considers trustworthy Large language models
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AI Search Optimisation Checklist: 15 Actions to Take Today
In Brief AI tools like ChatGPT and Google AI Overviews now influence how millions of people find businesses If AI
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How to Optimise Your Website for AI Search Engines
In Brief AI search engines answer customer questions directly, citing sources they trust Traditional Google rankings don’t guarantee AI visibility
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How to Rank in Google Maps and the Local Pack
In Brief The local pack displays three businesses at the top of local search results alongside a map Google ranks
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Near Me SEO: How to Rank for “Near Me” Searches in the UK
In Brief “Near me” is a proximity signal, not a keyword you need to add to your website content Your
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Local Keyword Research: How to Find the Right Keywords for Your Area
In Brief Local keywords are search terms with geographic intent Explicit keywords include a place name (“plumber Bristol”), while implicit
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How to Improve Your Local SEO: Strategy and Tips That Work
In Brief Your Google Business Profile is the foundation of local SEO and should be your first priority NAP (Name,
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10 Common SEO Mistakes Small Businesses Make (And How to Fix Them)
In Brief Wrong keywords, technical issues, and unrealistic expectations cause most business SEO failures SEO takes 4-12 months to show
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What Exactly Is SEO? A Plain English Guide
In Brief SEO stands for Search Engine Optimisation Search engines crawl, index, and rank websites based on hundreds of different
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DIY SEO: A Practical Guide for Small Businesses
In Brief DIY SEO is achievable for small businesses willing to invest time learning the basics Google Search Console and
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How to Set Up Your WordPress SEO Plugin for Maximum Results
In Brief Installing an SEO plugin does nothing on its own, it needs configuring. Yoast and Rank Math both offer
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XML Sitemaps: What They Are and How They Help SEO
In Brief An XML sitemap is a file that helps search engines find and index your content Sitemaps speed up
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A Helpful Guide to Google Analytics for Small Business Owners
In Brief Google Analytics 4 (GA4) is a free tool that shows you how visitors find and use your website
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How to Use Google Search Console: A Guide for Business Owners
In Brief Google Search Console shows how your website performs in Google search Setup takes around 15 minutes using your
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WordPress SEO Guide: How to Optimise Your Small Business Website
In Brief WordPress is SEO-friendly but needs an SEO plugin to perform well Start with permalinks, site visibility and Google
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How Long Does SEO Take to Work?
In Brief Most businesses see meaningful SEO results within 3 to 6 months, with significant growth appearing between 6 and
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Is SEO Worth It for Small Businesses? An Honest Assessment
In Brief SEO delivers positive returns for most small businesses within 6-12 months, but only if you commit to the
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How Much Does SEO Cost in the UK?
In Brief Small businesses typically pay £500 to £2,000 per month for quality SEO in the UK One-off SEO audits
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How to Choose the Right Website Hosting Plan
In Brief Assess your WordPress site’s traffic, purpose, and budget before comparing hosting plans Shared WordPress hosting suits new sites
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Free WordPress Hosting: What You Need to Know Before Signing Up
In Brief Free hosting means forced ads, slow speeds, and security gaps You get a subdomain (yoursite.wordpress.com) not your own
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How Hosting Quality Shapes WordPress Maintenance
In Brief Hosting directly affects how well your maintenance tasks work, from updates to backups Poor hosting can cause updates
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WordPress Hosting and Maintenance: Do You Need Both?
In Brief WordPress hosting provides server space where your site lives; maintenance keeps the WordPress software working properly Basic and
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WordPress Hosting for Small Business: What to Look For
In Brief UK servers give your visitors faster loading times and help with GDPR Look for free SSL certificates, daily
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Website Maintenance Packages: What to Look For
In Brief Good maintenance packages should include regular updates, reliable backups, security monitoring, and uptime checks as standard Ask clear
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How to Manually Update WordPress Core: A Step-by-Step Guide
In Brief Always create a complete backup of your site before starting any manual update Download the latest WordPress version
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How to Update Your WordPress Theme Without Breaking Your Site
In Brief Always create a full backup before updating your WordPress theme Customiser settings are usually safe, but direct file
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How to Update PHP in WordPress (Step-by-Step Guide)
In Brief PHP is the programming language that powers your WordPress site Always create a full backup and run a
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What Happens to Your WordPress Site If You Don’t Keep It Updated?
In Brief Outdated WordPress sites become easy targets for hackers who exploit security flaws Plugin and theme conflicts increase as
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WordPress Permalinks: Full Guide to Better URLs
In Brief Permalinks are the permanent web addresses (URLs) for your pages and posts The “Post name” structure works best
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How to Clear Your Cache in WordPress (Step-by-Step Guide)
In Brief Try a hard refresh first using Ctrl+Shift+R (Windows) or Cmd+Shift+R (Mac) If that doesn’t work, clear your caching
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Lazy Loading Explained: What It Is and How It Makes Your Website Faster
In Brief Lazy loading delays the loading of images and videos until visitors scroll down to see them Your website
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Image Optimisation in WordPress: A Practical Guide
In Brief Images are typically the biggest cause of slow WordPress sites, often accounting for half your page weight Use
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How to Speed Up Your WordPress Site
In Brief Test your current speed with Google PageSpeed Insights before making any changes Resize images to the correct pixel
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How to Fix the WordPress Critical Error
In Brief The WordPress critical error usually means a plugin or theme has broken your site Check your admin email
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How to Create a Custom 404 Page in WordPress
In Brief A custom 404 page keeps visitors on your site when they hit a broken link or mistyped URL
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How to Fix WordPress 404 Errors
In Brief WordPress 404 errors occur when your server can’t locate a requested page The quickest fix is resetting your
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How to Fix WordPress 500 Internal Server Error
In Brief The 500 Internal Server Error is a generic server message that doesn’t explain what went wrong A corrupted
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How to Protect Your WordPress Site from Brute Force Attacks
In Brief Brute force attacks are automated password-guessing attempts on your WordPress login Limit Login Attempts Reloaded blocks IP addresses
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3 Simple Ways to Protect Your WordPress Website
In Brief Strong passwords combined with two-factor authentication prevent most unauthorised access A security plugin provides firewall protection and malware
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Is WordPress Secure? What Small Businesses Need to Know
In Brief WordPress software is actively maintained and secure when properly configured 96% of security vulnerabilities come from plugins and
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How to Protect Your WordPress Login Page
In Brief Your login page is the main target for automated hacking attempts called brute force attacks Use strong, unique
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How to Set Up Two-Factor Authentication in WordPress
In Brief Two-factor authentication (2FA) adds a second security layer to your WordPress login Free plugins like WP 2FA and
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WordPress Security Checklist for Businesses
10 Steps to Protect Your Site Update WordPress, themes, and plugins weekly to patch known vulnerabilities Enable two-factor authentication on
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WordPress Image Optimisation: A Complete Guide
In Brief Images typically account for 30-50% of your page weight and are the main cause of slow sites WebP
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Why Is My WordPress Site So Slow?
In Brief Unoptimised images are often the biggest culprit Too many plugins, especially poorly coded ones, slow your site with
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DIY vs Professional WordPress Maintenance: Which Is Right for Your Business?
In Brief DIY works well if you have 2-4 hours per month and feel comfortable with basic technical tasks Professional
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WordPress Uptime Monitoring: Keeping Your Site Online
In Brief Uptime monitoring alerts you immediately if your site goes offline Website downtime costs you sales, damages customer trust,
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WordPress Maintenance Checklist for Small Businesses
In Brief Regular maintenance prevents security breaches, keeps your site fast, and protects your business reputation Daily tasks take just
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How to Fix WordPress Stuck in Maintenance Mode
In Brief WordPress creates a temporary .maintenance file during updates that should delete itself automatically If your site gets stuck,
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Top Tips for Beginners Managing WordPress Sites
In Brief Keep WordPress, plugins, and themes updated weekly to protect against security threats Set up automatic backups so you
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5 Warning Signs That Your WordPress Site Needs Maintenance
In Brief Slow loading times (over 3 seconds) indicate your site needs attention Outdated plugins, themes, and WordPress core create
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WordPress Care Plans Explained: What’s Included?
In Brief WordPress care plans handle updates, backups, security, and monitoring so you can focus on your business Core inclusions
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What Is a Cookie Consent Banner?
In Brief A cookie consent banner is a popup that asks website visitors for permission before your site stores cookies
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What is SSL?
In Brief SSL encrypts data between your website and visitors, protecting information like contact details and passwords Without SSL, browsers
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How to Add Google Analytics to WordPress
In Brief Google Analytics 4 (GA4) is free and shows you how visitors find and use your website The easiest
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Is WordPress Good for Small Business Websites?
In Brief WordPress is a good choice for most businesses wanting control, flexibility, and room to grow The software is
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What Are Code Snippets Plugins Used For?
In Brief Code snippets plugins let you safely add custom code to WordPress without editing theme files They protect your
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How to Backup Your WordPress Site
In Brief A complete backup needs your database and your files (themes, plugins, images) UpdraftPlus is the easiest free backup
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WordPress Pages vs Posts: What’s the Difference
In Brief There’s no strict right or wrong way to use pages and posts – WordPress lets you choose Most
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WordPress Child Themes: Do You Really Need One?
In Brief Child themes let you customise WordPress without losing work to updates They’re worth the setup if you’re writing
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What Are WordPress Page Builders?
In Brief WordPress page builders are plugins that let you design custom page layouts using drag-and-drop tools, no coding needed
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What Are Long-Tail Keywords (And Why Small Businesses Should Care)
In Brief Long-tail keywords are specific search phrases of 3+ words They account for around 70% of all web searches
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How to Update WordPress Plugins Safely (Without Breaking Your Website)
In Brief Always create a full backup before updating any plugin on your WordPress site Update plugins one at a
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How to Update WordPress Safely: Step-by-Step Guide
In Brief WordPress updates protect your site from security threats and keep everything running smoothly Always create a full backup
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What Is Off-Page Optimisation?
In Brief Off-page optimisation refers to SEO activities that happen away from your website, building your site’s reputation and authority
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How to Duplicate a Page in WordPress (3 Easy Methods)
In Brief WordPress doesn’t have a built-in duplicate feature, but free plugins make it simple WP Duplicate Page by NinjaTeam
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What Are WordPress Plugins?
In Brief WordPress plugins are software add-ons that extend your website’s functionality without needing any coding skills You can install
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What Is WordPress Hosting? A Plain English Guide
In Brief WordPress hosting is web hosting specifically set up and tuned for WordPress websites, offering better performance and security
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Can’t I Just Update WordPress Myself?
In Brief Yes, many small business owners can safely update WordPress themselves if their site is straightforward DIY updates work